Winter and spring can seem like conference rush-hour season for higher ed advancement professionals. Unfortunately, these great industry events tend to coincide with people’s busiest…

As every nonprofit professional knows, effective fundraising is key to the success of your organization. That said, there are several factors that contribute to a…

Our research shows that in the world of higher ed fundraising, it can cost up to two times an employee’s annual salary to recruit, hire,…

A successful day of giving makes the news: The 2018 Purdue Day of Giving brought in a record $37 million in 24 hours. When a high-profile giving day…

Managing and retaining talented gift officers is a tough task. The job has all the pressures of a traditional sales role but doesn't usually offer…

The higher-ed fundraising game is changing. Most gift officers treat their “evergreen” donors—those who consistently give year after year—to dinner once in a while and…

St. Paul, MN (April 30, 2018) — Reeher, the market leader in fundraising performance management for higher education, announced today that it has been acquired…

Direct marketing campaigns and high-performing fundraising appeals have more in common than you might think. At the heart of it, you’re both trying to craft…