Blog

June 2018

3 Strategies That Make You an Annual Giving Superstar

3 Strategies That Make You an Annual Giving Superstar Annual giving teams don’t have much time, or money, to spare when they’re sending out annual giving appeals. Little wins add up—a donor renews her gift for $500 more than last year, a direct mail

June 2018

7 Fascinating Fundraising Conferences For the Second Half of 2018

7 Fascinating Fundraising Conferences For the Second Half of 2018 Winter and spring can seem like conference rush-hour season for higher ed advancement professionals. Unfortunately, these great industry events tend to coincide with people’s busiest end-of-fiscal year deadlines. Luckily, if

June 2018

How Donor Data Management Can Optimize Your Fundraising

How Donor Data Management Can Optimize Your Fundraising As every nonprofit professional knows, effective fundraising is key to the success of your organization. That said, there are several factors that contribute to a successful fundraising strategy, and one of them

June 2018

May 2018

19 Business Insiders on Why Company Culture is Key to Managing Talent

19 Business Insiders on Why Company Culture is Key to Managing Talent Our research shows that in the world of higher ed fundraising, it can cost up to two times an employee’s annual salary to recruit, hire, and train their

May 2018

Is Day of Giving Really a Strong Fundraising Model for Higher Ed?

Is Day of Giving Really a Strong Fundraising Model for Higher Ed?   A successful day of giving makes the news: The 2018 Purdue Day of Giving brought in a record $37 million in 24 hours. When a high-profile giving day smashes participation and

May 2018

Are You Doing Everything You Can to Ensure Gift Officer Success? (Infographic)

Are You Doing Everything You Can to Ensure Gift Officer Success? (Infographic) Managing and retaining talented gift officers is a tough task. The job has all the pressures of a traditional sales role but doesn’t usually offer the financial incentives

May 2018

Why ‘Generational Leaders’ Are Your Fundraising Secret Weapons

Why ‘Generational Leaders’ Are Your Fundraising Secret Weapons The higher-ed fundraising game is changing. Most gift officers treat their “evergreen” donors—those who consistently give year after year—to dinner once in a while and then take whatever steps necessary to maintain

May 2018

Big News: Reeher Joins Blackbaud to Improve Fundraising for Higher Education

Reeher Joins Blackbaud to Improve Fundraising for Higher Education Over the past 4 years, Reeher has been pursuing a strategy to expand our market and the impact we can have for our customers through a deep focus on product development

May 2018

April 2018

What Fundraisers Can Learn From Direct Marketing

What Fundraisers Can Learn From Direct Marketing Direct marketing campaigns and high-performing fundraising appeals have more in common than you might think. At the heart of it, you’re both trying to craft a compelling message to convince an audience that you possess something they

April 2018

What Fundraisers Need to Know About Social Media

What Fundraisers Need to Know About Social Media   Social media platforms play an enormous role in the way people communicate, gather information, attend events, and make purchases. Many university fundraisers are wondering if the power of social media can help

April 2018

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