Since launching in 2002, our innovative approach to analytics has changed the higher education advancement landscape by bringing science to the art of fundraising. The Reeher Platform has helped fundraising leaders across the country predict their best donors and uncover a gold mine of hidden prospects within their own databases.
Along the way, we have had the opportunity to work with some of the world’s best fundraisers to incorporate what is unique about university development into what works when applying data in the management process. We bring together the experience and background of individuals who understand the world of higher education advancement, as well as database mining, predictive modeling, campaign management and the process of managing knowledge-based organizations like university fundraising teams.
Reeher exists to help universities raise more money and spend less doing it.
“When I started in higher education fundraising, I looked at where institutions were spending their budgets, and found that they were losing money on 97 percent of their relationships. That led to the idea of putting a management system in place instead of a donor database.”
– Andy Reeher, President and CEO